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What Happened to the Sportster?
H-D Factory Built the Last Traditional Sportster in November 2022
By Bandit, Reg Kittrell, Lance Onan and Willie G. Davidson
So, what killed the iconic Sportster? Was it diminishing sales, technology, the EPA, a marketing push, Indian competition, what gives?
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Craft and Punishment
A Tale of Twisted Fates of Artisans, Sans Wealth
by Ujjwal Dey
Deus Ex Machina was built upon the development and creation of custom motorcycles. A clothing line got added for those fans of the brand who found it more satisfactory to order a Deus tee-shirt. This motorbike brand is now a luxury apparel handling the biggest names in fashion, peddling dreams to people, nay, to the masses.
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Making Art While You’re High at It
Cannabis, Tins, and Chucks!!!
by Prince Najar
You might be familiar with Mr. Atomic. He’s become part of the 5-Ball Racing Team of Bandit. He came up with a '60s design, reminiscent of Stanley Mouse, an artist notable for 1960s psychedelic rock concert poster designs for the Grateful Dead & Journey album covers.
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BIKER LIVES MATTER Story
From the Founder and Senior Editor of Bikernet.com
By Rogue
To better understand how this came about, we should look at some background that led up to Biker Lives Matter. I have been riding motorcycles for 69 years and both my life and that of the others who ride has always been important to me.
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Meet the New H-D CEO
Jochen Zeitz, the newest CEO of Harley-Davidson
By J.J. Solari with images from ADAM magazine, Sam Burns and urdesign.com
So, yeah, this Jochem Zeitz dude what took-over the alleged buck-stops-here slot at HD. I mean.... this is gonna be a fucking piece o' cake for this rascal because he is a, and I am not making this up, he is a sustainability specialist. That's right, a "sustainability" specialist.
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